How to support our team
Digital PR, also known as data PR or online PR, enhances traditional PR efforts with the aspects of content marketing and search engine optimization (SEO). It is a modern tool designed to increase brand visibility on the web.
As a Digital PR Manager, you will support both small and large clients from start to finish. You will guide the process from client acquisition (inbound) and manage various stages of projects independently alongside your colleagues, ensuring the highest possible quality at every step.
Your Responsibilities:
- You will design, plan, and execute Digital PR campaigns
- You will manage campaigns from start (idea generation) to finish (seeding) and bring your own creativity as well
- You will analyze and present data, uncovering stories that capture media attention
- You will maintain and update our internal contact database and ideally bring your own contacts with you
- You will research and analyze data
- You will create press releases, emails, and landing pages for PR campaigns
- You are comfortable reaching out to journalists and pitching your content
- You will be in close contact with clients and lead conversations independently
Requirements
- You have successfully run at least one PR campaign and have a minimum of one year of experience in online PR, data PR, or digital PR
- You possess an excellent command of the German language, with outstanding writing skills and a strong affinity for language
- You have experience with tools such as Cision, Meltwater, or Zimpel
- You are a team player and are characterized by strong, open communication skills both internally and externally
- You have a creative flair that you enjoy bringing into your professional work
- You speak fluent German and have professional English proficiency in both spoken and written communication
- Nice to Have: Experience with international markets and knowledge of localizing campaigns
This is what you can expect from us
Work-Life Balance
At Claneo, we understand the importance of work-life balance and offer more than just flexible working hours. Our approach to employee well-being includes a flextime model and flexible Fridays, allowing you to better manage your work schedule. We also provide the option for remote and mobile working days, giving you the freedom to work from different locations. Your time off is valued, with a generous allowance of 28 annual vacation days. Additionally, we offer special leave between Christmas and New Year's. For those who desire even more leisure time, we provide the option to purchase up to 5 additional vacation days per year.
Personal and Professional Development
Your growth is important to us. You'll get the chance to actively contribute to our agency's development and attend regular internal and external training sessions. In addition, you may dedicate 8% of your weekly working hours to personal and professional development. During your onboarding and probation period, you'll have a personal buddy for all the help and support you need.
Career with Prospects
We value long-term relationships with our employees. To demonstrate this commitment, we offer a monthly loyalty bonus starting from your third year with us. Additionally, an employer-funded company pension scheme is available upon request, further supporting your long-term financial security.
Health and Well-being
Your physical and mental health is our priority. We offer you subsidised in-office massages to help you relax and relieve stress. For those who enjoy staying active, we provide a discounted Urban Sports Club membership. Additionally, we ensure your mental well-being by offering access to online psychological counseling services.
Community Engagement
Social responsibility and sustainable action are very important to us. To help you get from Berlin’s A to B zone affordably and in a climate-neutral way, we cover the costs for your Berlin public transport ticket (AB zone) and offer you the option to partake in a bike leasing programme. We also want to help you support the social cause, project, or organisation of your choice. To do this, we offer you 2 paid volunteer days per year for social engagement.
Here’s what happens after your application.
- Step 1 – Review We review the documents you have submitted and consult with the relevant department.
- Step 2 – Initial interview In the second step, we would like to invite you to a first meeting. The interview will take place with the HR department and a team leader.
- Step 3 – Second interview and, if applicable, trial assignment Depending on the position in question, you will receive a trial assignment from us that simulates a typical situation from our day-to-day work. In the subsequent second interview, which preferably takes place in our office, the task is discussed and evaluated.
- Step 4 – Getting to know the team We would like to invite you to our office again to get to know the team and our founders. Afterwards, we will make you an offer and hope to have inspired you for Claneo.
About Claneo
Claneo is one of the leading German online marketing agencies for international search and content marketing and is based in Berlin. In our work we are independent, have our finger on the pulse of the industry, and regularly share our knowledge at conferences, in trade magazines and via podcasts such as OMR, t3n and Website Boosting. Thanks to our wide range of expertise and the ability to offer our services in more than 10 languages, we work with exciting clients such as Bosch, Henkel and HelloFresh.
Claneo was founded in 2017 with the aim of creating an agency with a feel-good atmosphere in which employees enjoy coming to work. We are constantly working on adapting the office environment to the individual needs of our employees. Our modern and barrier-free offices, which are accessible from ground level via a lift, have height-adjustable desks, for example. Today, the Claneo team already consists of more than 80 experts who are among the best in their field. The agency has received multiple certifications and awards – including the BVDW SEO quality seal – and has earned the “Great Place to Work” certification year over year since 2021. Become a part of this team in Berlin.
